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Global Electronics Ltd is a UK-based technology company that designs and manufactures smartphones and tablets. The company currently produces all its products in the UK but is considering relocating production to reduce costs and improve competitiveness. The management team is evaluating several countries, including Vietnam, Poland, and Mexico. Each country offers different advantages, such as lower labour costs, government incentives, and proximity to key markets. The company's CEO, Sila Chen, knows that choosing the right production location is crucial for the company's long-term success.